For US auto dealers · Catalog ads on Facebook + Google

Move more metal.
Stop paying for junk.

Run catalog ads on Facebook + Google from your inventory feed. From $1.24 a lead.

Live
New lead · Marcus J. · 2021 Silverado · Facebook Ads → CRM in 4.2s
Start 30-day free trial

No credit card · Cancel anytime

See it work
Watch · 17 seconds

Facebook ads, set up in
six clicks. No Ads Manager.

dealerdrive.us/dashboard/ads/meta/wizard
Live preview
1Inventory
2Facebook
3Campaign Goal
4Ad Sets
5Audience
6Budget
7Lead Form
8Ad Creative
9Lead Delivery
10Autopilot & Launch

Your Inventory

Facebook uses your vehicle inventory to create dynamic ads. Each vehicle gets its own ad automatically.

Inventory Connected

120 vehicles ready — 1 feed syncing automatically

Active Vehicles

120

New / Used

0 / 120

Avg. Price

$19,507

Feed Sources

1

01 / 10

Same flow for Google Vehicle Ads — pick your inventory, set budget, go live. DealerDrive does the heavy lifting through Meta + Google official APIs.

How it works

Three steps.
No headaches.

Connect, set your budget, close deals. From waitlist approval to first real CRM lead in under an hour.

01
Step 01

Plug in your feed + sales tool

Drop your inventory feed URL. Pick where leads should land. We validate the endpoint and pull your lot into the Facebook + Google catalogs — all in one pass.

02
Step 02

Launch catalog ads on Facebook + Google

You set the daily budget. DealerDrive builds the catalog ads from your inventory and launches them in your Facebook, Instagram, and Google Ads accounts — through the official APIs. No Ads Manager required.

03
Step 03

Buyers hit your floor. In seconds.

Shopper submits → DealerDrive scores and filters → pushes the scored lead straight to your BDC inbox + your usual sales tool. Your ISM calls while the buyer is still scrolling.

10 min
Setup to live ads
< 30s
First lead to your BDC
0
Agency meetings required

Live results · one US dealer · last 30 days

$1.24
Cost per lead — as low as
3.5×
cheaper than industry avg
< 30s
from ad to your BDC desk
488+
real buyer leads in one month
Both sides of your business

Sell faster.
Source direct from consumers.

Two campaign types, same dashboard. Move metal off your lot — and bring used inventory in.

👨‍💼YOU🧑CUSTOMER

Sell Cars

You are selling vehicles from your inventory

Promote your inventory to in-market buyers

Run catalog ads that show your cars, trucks, and SUVs to people who are actively shopping. Each vehicle in your feed becomes its own ad. Best when you have inventory you need to move.

  • Dynamic ads pull live inventory from your feed
  • Targets buyers in-market for your makes/models
  • Lead form asks: which vehicle, financing, contact info
  • Optimized for cost-per-test-drive

Example ad copy

“🚗 Browse our latest pre-owned inventory — financing available!”

Start Sell Cars campaign →
🧑CUSTOMER👨‍💼YOU

Buy Cars

Customer is selling their car to you

Acquire used cars from people who own them

Targets car owners in your area who might want to sell their vehicle to you. The lead form collects their car's year, make, model, and mileage so your appraisal team can prep an offer. Best when used inventory is tight or you want to source trades direct from consumers.

  • No inventory feed required — works for any dealer
  • Lead form: year, make, model, mileage, condition
  • Optimized for cost-per-appraisal
  • Ready-to-use 'We pay top dollar' creative templates

Example ad copy

“💰 We pay top dollar for your car — get a free offer in 24 hrs!”

Start Buy Cars campaign →

Run both at once. Same daily budget, same dashboard, same CRM. The DealerDrive brain decides which gets your dollars based on what's working.

How leads flow

From every channel.
Into your CRM. In seconds.

Every Facebook, Google, TikTok, web, SMS, or phone lead — scored, filtered, and converted to universal ADF. Lands in whichever CRM you already use.

← Lead sources

Facebook Ads
Instagram Ads
Google Ads
Facebook Messenger
Instagram Messenger
Website
DealerDrive
Live

Incoming lead

Marcus Johnson

2021 Silverado · trade-in

Converted to

<ADF / XML>

Universal · every CRM speaks it

SourceFacebook Ads
Score5/5 · real buyer
StatusDelivered ✓
Total handoff4.2s

Your CRM →

Vi
VinSolutions
DS
DealerSocket
CD
CDK Global
R&R
Reynolds
El
Elead
Tk
Tekion

+ 20 more via universal ADF

< 30s

Avg handoff time

37%

Junk filter rate

Close-rate lift

26+

CRMs supported

The DealerDrive brain

DealerDrive Intelligent
Campaigns.

Facebook can cap your spend. It can't see your lot.DealerDrive knows the 2019 Camry on row 4 has been sitting 87 days — and shifts your dollars there before it goes to auction.

Pushes aged stock firstAuto-shifts to winning creativesPauses what's dead

Today's spend, allocated by DealerDrive

$150/day

Hard cap. Smart allocation. Aged stock prioritized.

Autopilot on
Spent so far$0.00 / $150

By inventory segment

Budget units (<$15k)32%
Sweet spot ($15k–$35k)52%
Premium ($35k+)16%

Shifted $12 from Premium → Sweet Spot

DealerDrive IQ · just now

Plugs into every automotive CRM

Whatever your BDC uses, we speak it.

We deliver leads as industry-standard ADF XML — the universal lead format every automotive CRM in the US already speaks. No custom integration, no IT ticket, no “please wait 6 weeks for your CSM.”

Vi
VinSolutions
DS
DealerSocket
CDK
CDK Global
R&R
Reynolds & Reynolds
EL
Elead
DOM
Dominion DMS
AM
Auto/Mate
DC
DealerCenter
PM
ProMax
TK
Tekion
FR
Frazer
DR
DealerRater

Also delivering ADF leads to

Selly Automotive · PBS Systems · DealerTrack · RouteOne · AutoSoft · Wayne Reaves · Quorum DMS · Auto Manager

Don't see yours? If your CRM accepts ADF email or webhooks, we plug into it. Tell us in the waitlist note.

From the showroom floor.

Dealer principals, GSMs, BDC managers, and the agencies running ads for their rooftops.

We manage ads across eight rooftops. DealerDrive gave us per-store reporting, white-label dashboards, and leads in every client's CRM without a custom integration per store.
JP

James Patel

Partner · Drive Media Group (Agency)

Leads hit VinSolutions in seconds. My ISMs are calling shoppers before they close the Facebook tab. That's never happened before.
MW

Marcus Webb

GSM · Midwest Auto Group

4.9/5
Avg. dealer rating
60%
Lower CPL vs prior tools
< 30s
From ad to BDC inbox
30-day free trial · No card required

One plan. Everything in.

One sold unit pays for the year. Try every feature for 30 days, cancel anytime — no “contract renewal” games.

1 month free

DealerDrive

Everything DealerDrive does, in one plan. Start free for 30 days — no card required.

$399/mo

Free for 30 days · cancel anytime

Catalog ads on Facebook, Instagram, Google + TikTok
Real-time DMS feed sync — every car, every photo, every price
Aged-inventory auto-prioritization + hard daily budget cap
DealerDrive IQ — AI lead scoring + junk filter
Leads pushed straight to your sales tool (any ADF endpoint)
Messenger AI + SMS auto-replies + unified social inbox
Google Business Profile, reviews, listings, GA4 analytics
Dedicated account manager · 30-day free trial
Start 30-day free trial

No credit card · Cancel anytime · Setup in < 15 min

Includes ADF/CRM delivery, junk-lead filtering, budget autopilot, GBP, reviews, analytics — all in.

For agencies

Running ads for multiple dealer rooftops?

DealerDrive has a white-label agency plan: volume pricing, per-client dashboards, SSO for your team, and direct ADF delivery into each dealer's CRM. Keep your branding, your margins, and your client relationships — we stay in the background.

Start free trial

Real buyers. On your floor.
Starting tomorrow.

Whether you run it yourself or your agency runs it for you — same engine, same results, same CRM your BDC already uses.

No credit cardLocked-in pricing at launchPilot dealers onboarding now